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The Hidden Admin Costs of Quoting: Death by a Thousand Clicks

Strategy & Operations
7 min read

Ask any chemical sales rep how they spend their day, and you'll hear about customer calls, relationship building, and closing deals. But look at their calendar and inbox? It's a different story—one filled with tracking down TDS documents, chasing COAs, confirming inventory, and begging suppliers for updated pricing.

These "small" administrative tasks are the silent killers of sales productivity. Individually, each one takes just 5-15 minutes. But they add up to hours per quote, days per week, and thousands of dollars in hidden labor costs per month. And the worst part? Most companies don't even realize how much they're spending.

The Anatomy of a "Simple" Quote

Let's trace what actually happens when a customer sends an RFQ for three products. In theory, it should be straightforward: look up pricing, check inventory, send a quote. In practice, here's what your sales team is really doing:

0 minutes

RFQ Arrives

Customer sends email requesting quotes on 3 specialty solvents with specific grades and delivery requirements.

+15 minutes

Inventory Check

Log into ERP. Search each product. Check stock levels across 3 warehouses. Note lot numbers for the COA requests coming later.

+20 minutes

Pricing Verification

Prices in ERP are 6 months old. Email supplier for current pricing. Wait. Follow up. Wait again. Get partial response—one product still pending.

+25 minutes

TDS Hunt

Customer needs Technical Data Sheets. One is in the shared drive. One requires a supplier portal login. One doesn't exist—you'll have to create a product summary from the spec sheet.

+30 minutes

COA Request

Customer is pharma—they need Certificates of Analysis for specific lots. Contact QA. QA contacts the supplier. Supplier needs the lot number you noted earlier. Back and forth begins.

+15 minutes

Finally: Build the Quote

Open quote template. Copy pricing. Apply customer discount tier. Calculate freight. Format everything. Attach documents. Send.

"A "15-minute quote" just took 2 hours of elapsed time, spread across multiple days, involving three departments. And that's assuming nothing went wrong."

The Four Time Vampires of Chemical Quoting

Through conversations with dozens of chemical distributors and manufacturers, we've identified four administrative tasks that consume the most time—yet provide zero competitive advantage.

Technical Data Sheets

Every serious customer wants product specifications before ordering. But TDS documents live in a dozen different places: supplier portals, shared drives, email attachments from 2019, and sometimes only in a sales rep's head.

Average time per quote:12 minutes

Certificates of Analysis

Pharma and food customers need lot-specific COAs. This means coordinating between your warehouse (for lot numbers), QA (for documentation), and often the supplier. Each handoff adds delay.

Average time per quote:18 minutes

Supplier Price Updates

Your ERP has prices, but are they current? In volatile markets, pricing changes weekly. Sales reps spend hours emailing suppliers, waiting for responses, and manually updating systems—often per-quote.

Average time per quote:22 minutes

Inventory Confirmation

Does the ERP say you have 500kg? Great. But is it allocated to another order? Is the lot expiring? Is it actually at the warehouse the customer needs? Verifying "available to promise" inventory requires digging.

Average time per quote:10 minutes

The Hidden Math

Let's do the math on a typical distributor processing 50 quotes per week:

Admin time per quote:
~62 minutes average
Weekly admin hours:
~52 hours
Monthly labor cost:
$8,000 - $12,000
Annual waste:
$100,000+

That's a full-time employee doing nothing but administrative busywork—work that adds zero value to the customer relationship.

Why This Problem Persists

If these tasks are so wasteful, why haven't companies automated them? The answer lies in the fragmented, messy nature of chemical distribution operations:

  • Data lives everywhereTDS files are in SharePoint. COAs come from supplier emails. Pricing is in the ERP (maybe). Inventory is split across three warehouses with different systems. No single source of truth exists.
  • Every supplier is differentSupplier A sends pricing via email. Supplier B has a portal. Supplier C requires a phone call. There's no standardization, so automation seems impossible.
  • Exceptions are the ruleCustomer X needs REACH compliance docs. Customer Y wants packaging in specific drum sizes. Customer Z has a contract price that overrides list price. Traditional automation can't handle this complexity.
  • It's "just how it's done"These tasks have been manual for so long that they've become invisible. Companies don't even realize how much time they're spending—it's just part of the job.

What Modern AI Changes

Traditional automation failed because it required structured data and standardized processes. AI agents don't have that limitation. They can:

Traditional Approach

Requires clean, structured data
Breaks on any exception or edge case
Needs custom integration per supplier
Can't understand customer context

AI-Native Approach

Works with messy, unstructured data
Handles exceptions through reasoning
Ingests documents regardless of format
Understands customer requirements from context

Here's what this looks like in practice for each time vampire:

TDS Retrieval

Automated

AI agents index your document repositories—SharePoint, Google Drive, supplier portals—and automatically attach the right TDS when generating a quote. No searching required.

COA Management

Automated

The system knows which lots are in stock, has the COAs on file, and automatically flags when a customer's industry requires compliance documentation. QA only gets involved for genuine exceptions.

Pricing Updates

Live Integration

Direct connections to your ERP and supplier systems mean pricing is always current. Contract prices, volume tiers, and customer-specific discounts are applied automatically.

Inventory Verification

Real-Time

Real-time inventory checks include allocated stock, lot expiration dates, and warehouse locations. You never quote something you can't deliver.

The Compound Effect of Automation

Eliminating admin work doesn't just save time—it transforms how your sales team operates:

Faster Response

Quotes that took days now go out in hours. First-mover advantage is real in competitive markets.

Higher Capacity

The same team handles 3x more quotes. Growth doesn't require proportional headcount.

Fewer Errors

No more wrong prices, outdated TDS versions, or quoting unavailable stock. Accuracy improves across the board.

"Your best salespeople didn't get into this business to chase documents. Every hour you free up from admin is an hour they can spend with customers."

Getting Started

The companies that move first on automating quoting admin aren't waiting for perfect data or a complete system overhaul. They're starting with their messiest, most time-consuming processes—because that's where AI delivers the biggest immediate impact.

The question isn't whether automation will come to chemical quoting. It's whether you'll capture the efficiency gains before your competitors do.

Reclaim your sales team's time

Stop losing hours to admin work. See how Poka automates the busywork so your team can focus on selling.

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